Business Courses

Winter is a time when many plants go dormant, and many animals hibernate. The goal is to conserve energy. To survive. To just get by.

On the Oregon Coast, small businesses can’t afford to hunker down. And, they’re not willing to simply “get by.” They want to thrive, not merely survive.

To that end, the Oregon Coast Community College Small Business Development Center is pleased to offer a vibrant, powerful lineup of classes and workshops for the winter term. More than one-third of the classes are brand new for this term, and the lineup offers something for virtually every business type and size.

Crank up the EQ

Among the new courses is a revamped iteration of a popular class offered twice before at the SBDC – Stewart Brannen’s Emotional Intelligence (“EQ”) course. For Winter ’19, Brannen – who in his day job serves as the Chief Executive Officer of the Siletz Tribal Business Corporation – refreshes his class with the addition of a leadership-development component. The class promises to help participants discover how to apply a richer understanding to the interplay of human emotions in our daily lives. Modern science is revealing that the more EQ we have, the greater likelihood we are to succeed in our jobs, in our relationships, in our family life and most importantly with ourselves.

Brannen’s Emotional Intelligence course runs Tuesday evenings at OCCC’s North County Center in Lincoln City, from Jan. 8 to 29.

Finding out ‘What’s Next’ – and how to get there

Also new for Winter are two courses offered by professional coach Jalene Case. In ‘What’s Next?”, Jalene sets out to help participants plan for what’s next in their lives – whether a transition from one career to another, or from one stage in life to another. In this class, you’ll clarify what you want next through using an in-depth visualization tools, and then sharpen the focus through activities leading you to specific action steps. You’ll leave with a plan for doing what’s next for you.

Case is also offering a class dubbed “Getting the Right Work Done.” This workshop is designed for all of Lincoln County’s busy people; and will help participants understand how to focus on tasks and not get distracted by other seemingly urgent tasks along the way.

The course will examine how to connect with your core values, the “why” fueling your actions, and will also help create a system to help set and track goals, along with a lot of other valuable material.

Jalene Case’s courses are each one-session, three-hour offerings, and will be presented at OCCC’s locations in both Newport and Lincoln City in February (“What’s Next?”) and March (“Getting the Right Work Done”).

Real Estate

Have you long harbored dreams of being your own boss?

Have you whispered to your confidants about your wish to share your knowledge of our community, its schools, and its many amenities?

In other words, have you secretly wanted to be an agent? A Real Estate agent?

You don’t need to be a secret agent to find out how to sell Real Estate in Lincoln County and beyond; just attend OCCC’s 10-week Real Estate Broker’s Exam prep course this winter at the College’s North County Center in Lincoln City. The class is just

$600 and, while there are cheaper online courses out there, this one will keep you on task, and features quizzes and group discussion each week as you rapidly work through the material you’ll need to know to score well on the Oregon broker’s exam, which you can take as early as Spring Break.

Learn more about this course, to be held Tuesday evenings starting Jan. 15, at the SBDC’s website, oregoncoastbusiness.com.

Instagram

Still relying on the same old social media channel to advertise your business? (Does it rhyme with “Race Nook?”)

You may be missing your audience. Especially if your target audience includes young people.

According to an October 2018 study by Piper Jaffray, in the Fall of 2018, only 5 percent of U.S. teens called Facebook their favorite social media network, down from 15 percent in the Spring of 2016. Conversely, in Fall 2018 32 percent of U.S. teens said Instagram was their favorite social media channel, up from 23 percent in the Spring of ’16.

If you’re not harnessing the power of Instagram, you’re missing out. On March 11, at OCCC’s South County Center in Waldport, OCCC’s social media guru, Misty Lambrecht, will walk you through the Instagram app and explain how it can become an important part of your business’ marketing mix.

Oregon Saves

The Oregon State Treasury is launching a new retirement savings program called OregonSaves. OregonSaves is a simple and convenient way for workers to save for retirement. It allows employees to save a part of each paycheck in their own, professionally-managed retirement account through payroll deductions at work. The account is also portable, allowing employees to take their account with them from job to job.

Any business with employees in Oregon that doesn’t offer a qualified retirement plan will need to facilitate the State’s program for its employees. The program began in July 2017 with a small pilot group of employers. It is scheduled to continue to roll out in phases to all Oregon employers through 2020. Any employer in Lincoln County with five or more employees will need to be participating by November of 2019, with the rest of all local employers (four or fewer employees) participating by the following May.

The SBDC is presenting two workshops to answer your questions about Oregon Saves and explain what it will take for your business to participate. The workshops are coming to Lincoln City and Newport on Tuesday, Jan. 22. Find out complete details at www.oregoncoastbusiness.com.

Registration open now

To learn more about these and the other business classes on offer this Winter at the Oregon Coast SBDC, visit www.oregoncoastbusiness.com or call 541-994-4166. The entire class lineup is available online along with easy online registration. Or, feel free to visit the SBDC’s office, located inside the OCCC North County Center, at 3788 SE High School Drive in Lincoln City.

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